When it comes to your social media followers: does quality or quantity matter more? Let’s clear this up right away: your social media followers are so much more than just numbers.  As a savvy business owner, you know the value of optimizing your business online with strategically managed social accounts; however, it’s easy to get […]

Do you really need separate social media accounts? The decision to create separate social media accounts is a pretty hot topic that, as a business owner, you’re going to have to deal with sooner rather than later. There are several reasons why you may consider separate social media accounts and many reasons NOT to split […]

Everyone wants to use Instagram to book more clients… but we must begin by growing our audience and expanding our reach. If you’re a photographer using Instagram, your goal is to get in front of new audiences with your beautiful artistry. But the truth is, you don’t really need to use Instagram itself to book […]

The follow hashtags feature on Insta is basically the best ever! I’m going to tell you why you need to follow hashtags, are you ready for this?  And, maybe even more importantly, why you need to get your clients following your hashtags NOW. Do you remember when Instagram Pods made their debut a few years […]

Are you ready to take your business branding to the next level? Well there’s ONE thing you HAVE to do… If you don’t already know that nailing down your BRAND is essential to your business, you’re behind the times, sister! Those who know me know it’s no secret that I heart cohesive branding, and in […]